Soccerex Global Football Industry Summit was held in Zhuhai, China
Article source:Huafa Sports 2018-03-08 18:08
In order to promote the rapid development of China's football industry, Huafa Group will join hands with Soccerex to jointly host the 2018 "Dahengqin" Soccerex Global Football Industry Summit at Zhuhai International Convention and Exhibition Center from April 17 to 18. At that time, representatives of top European clubs, continents and national football associations will gather in Zhuhai to discuss the future of world football.
As the world's top football industry platform, the summit landed in China for the first time and was named by Zhuhai Dahengqin Investment Co., Ltd. The summit was jointly organized by Zhuhai Huafa Sports Operation and Management Co., Ltd., Shenzhen Times Fengxing Culture Media Co., Ltd., Double-edged Sword (Shanghai) Sports Culture Communication Co., Ltd., Dongxihui (Hengqin) Development Co., Ltd., and Hengqin International Advertising Culture and Creative Industry Development Co., Ltd.
At the same time, football in the Guangdong-Hong Kong-Macao Greater Bay Area occupies a pivotal position in China's football map, and the Guangdong Football Association, the Hong Kong Football Association and the Macau Football Association will jointly participate in this international top football industry event, and the integration and leapfrog development of football in the Greater Bay Area will become an important topic of the summit. At the same time, it is also strongly supported by the Zhuhai Municipal Bureau of Culture, Sports and Tourism and the Hengqin New Area Management Committee.
Soccerex Global Summit site data map
As a leader in the world football conference industry, Soccerex is committed to connecting the industry's top executives to advance football on a global scale. Over the past 23 years, Soccerex has hosted more than 40 events in 16 cities on 5 continents, supported by key organizations in the industry such as La Liga and the Premier League, helping more than 60,000 attendees achieve their business and sporting goals, advancing the development of the global football industry, and is the world's most renowned and recognized organizer of international football business events.
FIFA President Gianni Infantino attended the summit
FIFA Secretary-General Fatma · Zamora delivered a speech
Soccerex Global Summit 2015 infographic
Data map of the exhibition site of the Soccerex Global Summit
The Soccerex summit is full of big names
Each summit has attracted the participation of FIFA presidents, football officials and leaders from around the world, as well as the world's top clubs and stars. FIFA President Gianni Infantino· FIFA Secretary-General Fatma ·Zamora, Argentina striker Maradona, former England striker Michael · Owen, former Brazil striker Ronaldo · Nazario attended the summit and delivered speeches.
Some of the guests who have attended the Soccerex Summit
More than 40% of the football industry rights holders have been confirmed to attend the summit, from international organizations including FIFA, the US-Canada-Mexico 2026 World Cup bid team, and the Spain League. Executives from clubs such as Manchester United, Bayern Munich, Chelsea, Manchester City, AC Milan, Borussia Dortmund and Wolfsburg will also be on hand to share their experiences.
More than 20 football officials or professional managers will attend and act as speakers, and it is expected to attract more than 1,200 delegates from all over China and around the world.
Speakers for this year's Soccerex Summit
(*Regarding the guests and topics of the summit, the organizer can adjust according to the actual situation.) ）
Soccerex summit agenda
With the 2018 FIFA World Cup in Russia just around the corner, the two-day conference will share the development trends of the global football industry and the preparations for the World Cup, focus on the development of China's football industry and how to achieve China's national football reform plan, and discuss the development prospects of the football industry in the Guangdong-Hong Kong-Macao Greater Bay Area, with core topics covering football management, football technology, football business development and football training.
During the conference, speakers will focus on topics such as "The Role of Football Development and Education in China", "Big Data and the Future Transformation of Football", "Chinese Capital in the Global Sports Industry", "Seeking a Balance between the Development of Domestic Football and the National Team", and "Good Sports Need Good Management – Principles of Good Management in Football Management", and share insights on China's football industry.
"Youth training", the top priority of Chinese football, is also the core topic of this summit. The conference will focus on the youth football industry and discuss how to help the development of youth training in China, addressing "how to train coaches" and "how to get coaches to train children".
Agenda for the first day Studio 9:30 - 10:00 Opening Ceremony Over the years, the Soccerex Opening Ceremony has been attended by FIFA Presidents, football officials and leaders from around the world, as well as the world's top stars. The Soccerex Summit will open with a series of speeches from national and international dignitaries, including Soccerex Chairman Tony Martin. 10:00 - 10:30 Super access Whether it's Infantino, Maradona or Raul, Soccerex's events regularly engage with the best of football. The Soccerex Summit is no exception, with one-on-one interviews with some of the most important and influential figures in global football. 11:15 - 11:45 Joint · seize · opportunity - a joint bid for the 2026 World Cup In a spirit of unity, Canada, Mexico and the United States will work together to bring the biggest and most ambitious 2026 World Cup to North America. The member countries of the three CONCACAF and Caribbean regional confederations will work together to host these tournaments, which will be expanded to 48 teams. At the Soccerex Summit, we will hear senior officials from the Bid Organizing Committee discuss the significance of this groundbreaking event for football in the three countries and around the world. 11:45 - 12:15 China's major events: from the 08 Beijing Olympics to the World Cup bid The Soccerex Summit will provide an opportunity for the global sports community to learn about the past, present and future mega events held in China. At the same time, a group of key decision-makers and event organisers from major organisations will review their experiences in hosting major events in China, identify future event opportunities, and discuss how events can make a profound impact on the future of sports in China. 14:00 - 14:55 The development of football in China and the role of education In this session, a group of national and international experts will discuss the synergies between football and education, and discuss the factors necessary to create a successful Chinese football model. 15:30 - 16:15 Sponsorship and China's Sports Economy In this session, we will be joined by a panel of experts from major domestic and international brands to discuss the trends in sports sponsorship in China, the future of the market and how Chinese sports can truly benefit from such investments. 16:45 - 17:30 The Future of Broadcasting Rights At this Soccerex Summit, broadcast rights experts from leading markets such as China will share their insights on the purpose of broadcasting rights and the future roadmap. Faculty Hall 10:40 - 11:00 SoccerDream - VR technology in soccer training In this exclusive demo session, SoccerDream will present their innovative VR youth training platform for sports information gathering created by Ekkono (which is currently used by top clubs such as Paris Saint-Germain). At present, the General Administration of Sports of China and HTC have jointly launched this technology. 12:00 - 12:20 Ajax has teamed up with Guangzhou R&F to create the next generation of new stars in Chinese football At the Soccerex Summit, we will hear from representatives from both clubs discuss the beginnings of this partnership and how they are working together to develop R&F Football Schools and develop young players in the region. 12:20 - 12:40 Professionalism and sustainability - Bayern's road to China In this session, FC Bayern Munich's Managing Director for China, Lowen Brown. Carlsberg will discuss the many aspects of the club's entry into the Chinese market, including their youth training base, cultural and educational partnerships, and the innovative technology they use to interact with the Chinese fans. 14:00 - 14:20 5 key factors for China's sports industry in 2018 In 2018, the use of new technologies and diversified fan interaction will be key factors for the success of China's sports industry. It is important to find ways to increase the value of the club through deep interaction with the fans; New concepts such as esports, emerging social media platforms, and cross-industry collaborations will become increasingly important; High-quality video production will also become more and more popular. 15:20 - 15:40 TOTUM Sports: Satisfy your physical needs In this session, TOTUM Sports will introduce their innovative all-natural sports nutrition supplements that help athletes hydrate, improve fitness, focus and recovery. 15:40 - 16:10 From grassroots players to football stars In this session, we'll hear from leading coaches and technologists about the key principles and resources needed to build a successful grassroots football program, and how they can be applied across different systems. 16:30 - 17:00 Coach training In this session, we will hear from experts about how to design a coach training curriculum: they will analyze the methodology, training practices, and the resources needed to build great coaches for the future. 17:00 - 17:30 Establish sustainable sports facilities Sustainable sports facilities that can be used all year round are essential for grassroots football development and a healthier lifestyle. In this session, we'll hear from facility experts about the challenges faced in developing such a sports facility. Agenda for the second day's meeting
Studio 9:30 - 10:15 La Liga Data Center: Match-fixing and Big Data Strategy Where will big data take the football industry? How will the development of technology have a more profound impact on players, teams and fans? At the Soccerex Summit, technologists will assess the impact of big data on football and discuss how it will transform the game in the future. 10:45 - 11:30 Chinese capital in the global sports industry A panel of Chinese brands, investors and financial experts will assess the impact of Chinese capital on the sports industry, the opportunities and challenges faced by the institutions already involved, and the role of the Chinese and domestic sports industry. 12:00 - 12:45 '' Good sports need good management'' - the principles of effective sports management in football In this session, we will bring a group of corporate and legal experts to assess the principles of effective governance in football and how they should be applied by companies, regulators and rights holders in the industry. 14:30 - 15:15 The experience of successful league operations At the Soccerex Summit, a range of international and national league executives will share their experiences from the success of the league and learn from each other. At the same time, we are looking for the possibility of establishing a mutually beneficial partnership together. 15:45 - 16:30 Sports heroes In this special session, we'll gather a list of sports legends and take a look at who they see as heroes on and off the field, why they have a special affection for them, and how they have dealt with the stress of fan frenzy in their careers. Faculty Hall 11:30 - 12:15 Understand Chinese fans and increase fan engagement As a large country with a population of 1.37 billion and a rapidly growing passion for football, China has huge potential in terms of fan growth and fan-related revenue growth. At the Soccerex Summit, Chinese media outlets and consultancies will explain the best ways to engage and communicate with Chinese fans. 12:15 - 12:35 Real Madrid's China strategy Representatives from Real Madrid Football Club will share their experiences of interacting with Chinese fans and the most effective ways they have observed to promote the club's brand to emerging football markets. 14:00 - 14:45 Esports – a brand new sport How can clubs best unite with the esports market? Do you need to hire pro players for an esports team? Should leagues and football associations organize their own esports leagues or should they work with esports experts? At the Soccerex Summit, leading esports experts will explain how this phenomenon is happening and discuss how the various rights holders in the football industry can best benefit from this exciting new industry.
Zhuhai, the venue of this summit, is located in the center of the Guangdong-Hong Kong-Macao Greater Bay Area, and with the upcoming opening of the Hong Kong-Zhuhai-Macao Bridge, it will also become the only city connected to Hong Kong and Macao by land. The summit was held here, bringing the most professional resources, technology and years of practice of top European clubs in the field of world football to China, which not only wrote a new chapter in the development of China's football industry, but also injected new vitality into the regional development of the sports industry in the Guangdong-Hong Kong-Macao Greater Bay Area.
At present, the preparatory work for investment and exhibition promotion is in full swing, and the details can be found through the CHINA@soccerex.com, or contact the following staff.
Investment Contact: Huafa Sports Liu Zhen Email: liuzhen@huafagroup.com Phone: +86 133-2648-5666 Registration Contact: Huafa Sports Zhu Fangli Email: zhufangli@huafagroup.com Phone: +86 132-3222-3081 Media Contact: Huafa Sports Ma Wengao Email: mawengao@huafagroup.com Phone: +86 189-2883-3100 About Soccerex: Founded in 1995, Soccerex is currently the industry leader in the world of football with over 20 years of experience connecting industry rights holders and driving football around the world. Working closely with governments, football associations, major leagues and clubs around the world, Soccerex has hosted more than 40 events in 16 cities around the world, helping more than 60,000 attendees achieve their business and sporting goals. Soccerex's Global Conference is its flagship event. The Global Congress in Manchester in September 2017 attracted more than 3,000 industry participants from around the world and attracted millions of people through television and social media. On top of this, Soccerex also provides industry news in the form of daily news feeds and business insights in the form of reports, such as "Soccerex Top 100 Football Finance" and "Soccerex 20 U21 People Report". Long press the QR code to follow Soccerex's official WeChat Get more information about the Soccerex Global Summit About Huafa Group and Modern Services Sector Founded in 1980, Huafa Group is one of the two leading state-owned enterprises in Zhuhai, the largest comprehensive enterprise group in Zhuhai and a well-known leading enterprise in China. In 2012, Huafa Group began to implement the strategy of "transformation and upgrading, leapfrog development". After five years of hard work, it has developed from a single regional real estate enterprise into an innovation-driven comprehensive enterprise group with urban operation, real estate development, financial industry and industrial investment as its four core businesses, and business and trade services and modern services as its two supporting businesses. Since 2016, Huafa Group has been ranked among the top 500 Chinese enterprises and the top 500 service enterprises in China for two consecutive years. In just a few years, the modern service sector of Huafa Group has established a business pattern with exhibition as the business leader and multi-business linkage development such as property management, hotel, education, culture, and sports. Zhuhai Huafa Sports Operation Management Co., Ltd., a subsidiary of Huafa Group, has successfully held the Zhuhai WTA Super Elite for three consecutive years, and has hosted a series of events such as the 2017 Tour of China International Road Cycling Race (Zhuhai Station). About Zhuhai Dahengqin Investment Co., Ltd Founded in April 2009, it is a development and operation company in the "two-tier organization, one-stop service" management model clearly proposed in the "Hengqin Overall Development Plan" approved by the State Council. Shouldering the important task of urban infrastructure, municipal public utilities, project investment and resource development in Hengqin New Area, the total investment of the construction projects is about 200 billion yuan, including a number of provincial, municipal and district key projects such as the Hengqin New Area Municipal Infrastructure (BT) Project, the Hengqin New Area Comprehensive Development Project, the Hengqin Port and Comprehensive Transportation Hub Project, the Maliuzhou Traffic Tunnel, the Hengqin International Science and Technology Innovation Center, and the Hengqin Science City. At present, it has formed seven major business segments: infrastructure construction and land development, commercial real estate and industrial real estate, port development, smart city, public resources, leisure tourism, culture and sports. Daheng Company actively lays out the football industry, and successfully held the "China-Latin America Cup" International Football Invitational Tournament in 2017, looking forward to attracting more people to participate in the healthy and sunny sport of football through the promotion of football events and football, helping to enhance the influence and popularity of Zhuhai's city brand and Hengqin, and further igniting and stimulating the vitality and charm of Zhuhai.
